Speaker: Charles Williams
Learn about PlayFab, the back-end platform for building, launching, and growing cloud connected games. PlayFab can be used by game developers across all platforms, including console, PC, and mobile, and it features game services, real-time analytics for better understanding game players, and "LiveOps" to host events, run experiments, and reward game players. PlayFab aims to help studios of all sizes increase engagement, retention, and ultimately monetization.