Anchoring bias isn't just a psychology concept — it's the most powerful tool in any negotiation. In Part 2 of our Anchoring Bias series, we break down exactly how to use it: how to set the first number, how to make it precise, how to plant your anchor before you walk into the room, and how to structure your proposal so the right option wins 68% of the time.
These aren't negotiation tricks. They're the mechanics of how the brain processes numbers — and once you understand them, you can't unsee them.
📌 What's your go-to move before a big negotiation? Drop it in the comments.