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Google My Business Categories Aren't Always Right. Especially if you haven't check for some time. It's an ever-changing optimization that you may have not realized. NEXT UP DAY 4 Go To
https://youtu.be/1Rlc0deqMEI For Google My Business Photos. As Google focuses on more defined and niche businesses, you may be missing out on an area of business that could easily rank and bring in profitable business for you.
So today I tackle several dilemmas most business owners face.
Did you know GMB has and adds new categories all the time? Most business managers have never considered how the category is a major factor in where they rank
//TIMESTAMPS
0:00 Introduction to the importance of Categories
1:10 Example of category confusion
2:00 Should you use 7 categories in GMB?
2:55 Importance of primary category
3:47 GMB Crush is awesome for category ideas
5:05 How to handle multiple business categories
6:30 How to choose the right GMB categories
8:35 What You need to do today
// START HERE
All videos are found on #boostmybusiness
The best way to make news is to announce a new category, not a new product. - Al Ries
//TRUE OR FALSE?
Add all 7 categories to maximize traffic exposure
Remember, if it's not highly relevant then it would disappoint a client, imagine McDonald's advertise a fine dining service, they don't, extremely negative impact as customers are disappointed. Are all your categories, truly reflective of what you offer customers?
//USEFUL LINKS
PlePer.com tool for categories
Think from a clients perspective
Priority category is similar to the process of deciding which section of the Yellow Pages index
You can have up to 7 categories
Primary is what counts though, so focus on getting that right first
The secondary category is not so important"
With GMB crush, you can see what others do in Google maps
Sometimes there is a category you didn't know about...also Google keeps adding new categories
//DO THIS
Analyze your category as they do get updated
Find out what is the competition is doing
Add secondary only if it makes sense
// THE 30 DAY CHALLENGE
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Disclaimer: The views and opinions expressed in my videos and website are those of the author and do not necessarily reflect the official policy or position of Google. Any content or direction provided is of personal opinion and is not intended to malign any religion, ethnic group, club, organization, company, individual or anyone or anything.
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