In this Performance Max for Lead Generation series, we breakdown, from start to finish, how to spend your 1st 1000 dollars in a performance max campaign. We will walk through targeting, scaling, optimizing, and the challenges that you can run into when spending ad dollars in Google ads.
In video 2, we discuss scaling asset groups to target specific audiences. Specifically, we show how to create an asset groups, how to leverage video content, and how to develop audiences in audience manager. In addition to asset groups and audience development, we discuss the difference between primary and secondary conversions.. any why it is vital to set up secondary conversions for performance max.
These performance max optimizations will show you how to expand your lead gen capabilities using this campaign type.
Turn Key Lead is a Digital Marketing Agency based in Raleigh, NC. While we are based in Raleigh, we work with brands across the entire United States.
As a digital marketing agency in Raleigh, our three step process generates leads for brands across the country.
Step 1: Landing Page - The landing page is the first interaction with your brand. The design needs to be modern and responsive. We build landing pages that convert.
Step 2 - PPC Campaigns -PPC advertising is the #1 marketing tool for business - no matter the budget. We believe in driving positive ROI for our clients using Google, Meta, and Microsoft.
Step 3: Tracking & Reporting -Tracking and reporting is essential to any successful lead gen campaign. At Turn Key Lead, we craft custom reports that help track your ROI.
Our process creates sustainable marketing systems for any service based business. Our digital marketing pillars start with brand development, targeted audiences, fraud protection, and thorough reporting.
This method is used by the largest organizations in the world to expand their brand.
The purpose of our YouTube channel is to educate, anyone who is interested, in meaningful marketing. Our videos will touch on every aspect of digital marketing. From technical build outs, to product reviews, and presentations on strategy and brand development, the Turn Key Lead channel will be a great marketing resource.
You can find us here ⬇️️:
Website: www.turnkeylead.com
Google Ads: www.turnkeylead.com/google-ads-agency
Pay Per Click: www.turnkeylead.com/ppc-agency
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