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Example SKAdNetwork schema configuration

Google Ads

Ready to configure your SKAdNetwork conversion value schema? In this video, we’ll walk through an example schema design, showing you how to prioritize your conversion values and tailor your schema to align with your unique business goals.

Be sure to also watch our other videos in this series to learn more best practices for configuring your SKAdNetwork conversion value schema and evaluating your iOS SKAdNetwork reporting →https://www.youtube.com/playlist?list=PL9piTIvKJnJM383Cp5bSNjOGu1ec7OAIu

Check out our additional iOS help center guides:

Guide on driving better performance and measurement for iOS App campaigns → https://support.google.com/google-ads/answer/10384955

Guide on setting up your SKAdNetwork conversion value schema → https://support.google.com/google-ads/answer/13286653

0:10 - Agenda

0:28 - Example schema design

2:40 - Recap

Example SKAdNetwork schema configuration | Knoovi