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Cohort Analysis Excel Crash Course - Retention, Churn & Lifetime Value

Jacek Polewski (ChallengeJP)

A tutorial on applying cohort analysis to understand user data and calculate churn, retention and user lifetime value.

To schedule a free consultation on how I can help you with your data and to download the source files, go to https://www.challengejp.com/blog/excel-churn-retention-cohort-analysis/

🎓 To learn more about my *one-to-one data analytics and financial modeling training*, visit: https://www.challengejp.com/services/financial-modelling-data-training/

My other video tutorials:

- How to Create a Subscription Model: https://youtu.be/wkYl4VfWRng

- How to Create a Marketing Investment Plan: https://youtu.be/PbQBRXGF6g4

- Power BI Customer Churn & Revenue Forecast Tutorial https://youtu.be/vjtFgqx16kQ

Disclaimer: This video is provided for general informational and educational purposes only and is not a substitute for professional advice. Microsoft® Excel® is a registered trademark of Microsoft Corporation.

Cohort Analysis Excel Crash Course - Retention, Churn & Lifetime Value | Knoovi