#customersuccess #csmpractice #icp #idealcustomerprofile #churn #sales #salesdeal
In this video, we'll discuss strategies to mitigate customer churn and keep valuable customers. We'll look at ways to identify and maintain an Ideal customer profile, and discuss ways to minimize the likelihood of deals going bad.
By understanding and managing customer churn, you can keep your business afloat and ensure that valuable customers stay with you for the long term. This video is a valuable resource for business owners who want to keep their customers!
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👉🏻 Whenever you’re ready...If you're an 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘥 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦 𝘣𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘢 𝘊𝘚𝘔 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘦 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘧𝘪𝘳𝘴𝘵 𝘵𝘪𝘮𝘦, there are three powerful ways I can help you fast-track success while avoiding common pitfalls:
1️⃣ 𝙎𝙩𝙚𝙖𝙡 𝙈𝙮 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙎𝙪𝙘𝙘𝙚𝙨𝙨 𝙆𝙋𝙄 𝘾𝙝𝙚𝙖𝙩𝙨𝙝𝙚𝙚𝙩
Tracking the right KPIs is the key to driving your CSM team to higher performance. Get my Customer Success KPI Cheatsheet and learn how to focus on the metrics that actually move the needle—so you can scale smarter and accelerate revenue growth.
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2️⃣ 𝙅𝙤𝙞𝙣 11,000+ 𝘽2𝘽 𝙀𝙭𝙚𝙘𝙪𝙩𝙞𝙫𝙚𝙨 𝙖𝙣𝙙 𝙇𝙚𝙖𝙙𝙚𝙧𝙨
Every week, I share strategic insights and practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Don’t navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies and driving serious impact.
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3️⃣ 𝘽𝙪𝙞𝙡𝙙𝙞𝙣𝙜 𝙤𝙧 𝙇𝙚𝙖𝙙𝙞𝙣𝙜 𝙖 𝘾𝙎𝙈 𝙏𝙚𝙖𝙢 𝙛𝙤𝙧 𝙩𝙝𝙚 𝙁𝙞𝙧𝙨𝙩 𝙏𝙞𝙢𝙚?
Building and running a customer success practice for the first time doesn’t have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives confidently build a proactive, high-performing CS team—without the guesswork and costly missteps of figuring it out alone.
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ABOUT OUR FEATURED GUEST
Adi Aloni is a customer success leader with diverse experience in both enterprise and startup environments. Passionate about the crossroad between marketing and customer success and the role marketing plays in growing post-sale revenue.
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Additional Resources
🎥 Video: What Service Packages look like when CHARGING for CS
🎥 Video: CHURN-RENEWAL Analysis | CSM Practice
🎥 Video: Formula on PREDICTING CHURN
📑 Blog: Customer Churn Analysis: Should you bother?!
⏬ Download: Reduce Churn by Half in 12 months!
⏬ Cheat sheet: Charging for Customer Success
00:00 Intro
01:32 Challenges
02:54 Onboard New Clients
04:21 Analyze Reasons for Churn
07:47 Attributes
10:45 Analyze Deals
11:36 Analyze Sales Process
14:39 Ideal Customer Profile
17:22 Validate ICP definition
18:10 Ideal Customer Score
24:31 Major Company Impact
26:08 Impact in Revenue
30:41 Recommendations