#WaterfallChart #customersuccess
A SaaS Revenue Waterfall Chart or SaaS Bridge Report is a great way to present your revenue forecast to the Board of Directors. The idea of the waterfall chart is to get a clear picture of your customer success team’s impact on your company’s bottom line, using various essential metrics, such as upsell, downsell, and churn rate.
Irit Eizips, Chief Customer Officer and CEO at CSM Practice, shows how to generate different types of waterfall charts, from basic SaaS bookings waterfall charts to recurring revenue waterfall charts. The video includes tips on how to create a waterfall chart in Excel or a CRM system, as well as how to customize the waterfall chart based on your industry and subscription offerings.
It is important for Customer Success executives to learn how to generate these waterfall charts to highlight their Customer Success team’s impact on the company’s bottom line.
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Additional Resources
📑 Read the blog: How to Create the Dreaded Waterfall Chart
🎥 Watch our video: How to Optimize Your Renewal Process
🎥 Video: Increasing NRR (Net Retention Rate) for SaaS
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Watch the full video to learn more:
00:00 Intro
01:26 What is SaaS Waterfall Chart
01:50 MRR Bookings Waterfall
03:32 Waterfall Chart for Service Companies
04:23 Recurring Revenue Waterfall
06:45 Resources for Renewal Process
09:02 Tools for Building Waterfall Charts
12:22 Wrap Up